Lesson in Colour: Yellow

Punch Buggy” for the 12 Year Olds (spotting a yellow car), yellow inspires and brings joy.


Yellow is mentally stimulating, active and encourages engagement. An excellent brand colour for onliners (those conducting business online), don’t you think?

Yellow Color  More on Yellow


Yellow is the color of sunshine. It’s associated with joy, happiness, intellect, and energy.

Yellow produces a warming effect, arouses cheerfulness, stimulates mental activity, and generates muscle energy. Yellow is often associated with food. Bright, pure yellow is an attention getter, which is the reason taxicabs are painted this color.

Dull (dingy) yellow represents caution, decay, sickness, and jealousy.
Light yellow is associated with intellect, freshness, and joy.

Photo of New York City cab. Cropped and enhanc...
Image via Wikipedia

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