Popular social media articles: https://charlierobinson.wordpress.com/popular-social-media-articles/

Facebook for engagement via either pages or your personal profile

1. Mix up your content shares – share one article or post to your personal profile, one to page, one to group. People will know it’s you but as you are sharing to different audiences, you trigger different results.
2. Stay on topic but use facts, humor and information to mix the content. If something is funny, let the joke do the talking or else, provide the context using key words or a promotional theme.
3. Don’t always use external links, news items or picture quote. Original content rules and people enjoy you providing something unique and special from your own brand.

Do’d and don’ts: https://charlierobinson.wordpress.com/2014/04/26/another-social-media-list-25-dos-and-dont-to-consider-doing/